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Now that the demand for online videos is at an all-time high, video marketing has quickly become a staple strategy for every savvy business that aims to cut through the clutter. In this post, we’ll break down the essential reasons why you need to invest in a video marketing strategy and how you can use it to its full potential. Why You Need a Video Marketing Strategy Today, more than… Read More »How a Video Marketing Strategy Boosts Your Digital Marketing Campaigns

Blogs are a great way to increase your online presence. Thus, you must know how to attract traffic in the most organic way. In this article, we will show you some tips and tricks on creating a blog that can generate traffic to your site. Why blog? Blogging can be a lot of fun, an authority in your field, and increase traffic to your business. 1. Blogging is fun Blogging… Read More »How to Create A Blog that Will Generate Traffic

In the decades since the popularization of the Internet, our physical lives and digital lives have become deeply intertwined. This is in large part thanks to the rise of the smartphone; when you’re hungry, you can Google “pizza near me” and find the nearest pizzeria. Locally-based businesses can take advantage of how integrated the Web is with our everyday lives to find and keep clients. Social media platforms may have… Read More »Social Media Marketing For Local Businesses: 7 Ways to Get More Clients

With so much information swirling around on the internet about marketing, it’s sometimes best to get back to basics and go back to the printed word. There are a number of great books that drill down into the nitty gritty minutiae of both traditional and digital marketing. Some of these books touch upon aspects of the human psyche – what makes people make a purchase, what makes people identify with… Read More »Top 23 Best Marketing Books: Highest Rated Traditional & Digital Marketing Books (Reviews)

The Alexa Traffic Rank is important for a number of reasons. It allows you to see how your content is performing relative to other sites. If your Alexa Traffic Rank is improving, it can be an indicator that the content you are creating is performing well and attracting an audience. Additionally, websites with an Alexa Rank of less than one million qualify to submit queries on HARO as a journalist.… Read More »How to Increase Alexa Rank Quickly (A Case Study with the Best Tips & Tricks)