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Top SEO Trends of 2018

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Being forward-thinking is second nature to those in the SEO industry. Following the latest trends and preparing for future algorithm changes is part and parcel of being a search marketer. As we head into the new year, it can be helpful to review what lies ahead. With this in mind, I asked SEO, content, and digital marketing professionals what they think will be the top SEO trends for 2018. They… Read More »Top SEO Trends of 2018

4 Reasons Content Marketing is ESSENTIAL for Your Small Business

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(Guest post written by Max Greene) If you’re responsible for marketing a small business online, then you’ll no doubt know just how tough it can be. Sure, you’ve paid for a well-designed website and you’re plugging your products and services social media, but are you generating the results you want? And is the time and effort involved in digital marketing really paying off for your business? If the answer is… Read More »4 Reasons Content Marketing is ESSENTIAL for Your Small Business

How to Market Yourself Online Like Conor McGregor

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  With the advent of UFC fighter Conor McGregor’s debut in the boxing arena, it is worthwhile to note that not only is the man a premier fighter, he also has a talent for marketing himself. He has a solid sense of who he is and has a vision for where he is going. His personal brand becomes more solidified every day and there are a number of lessons that… Read More »How to Market Yourself Online Like Conor McGregor

12 BEST Link Building Tips and Tricks from the Experts (2022)

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SEO is a practice that encompasses a whole host of different factors. You need to do proper keyword research to ensure your pages are targeting the right terms. You need to make sure your website loads quickly which means compressing images, leveraging caching, and acquiring the best hosting possible. You also need to be sure you avoid any over-optimization pitfalls. But those are the easier elements of SEO. There is… Read More »12 BEST Link Building Tips and Tricks from the Experts (2022)

How to Effectively Market your Mobile App

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Create memorable content (Flickr cc) One of the most effective ways to get people talking about your app is to provide highly memorable and shareable content. As always content is king and memorable content that grabs the reader’s attention will be shared more frequently, setting off a positive feedback loop of even more sharing. A good avenue for this is to create a blog and provide interesting blog posts. A… Read More »How to Effectively Market your Mobile App

Using Images in Social Media Marketing

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One of the key insights I have had is how pictures can improve the overall quality of a business’ social media marketing. An article from Sendible.com notes, “According to a Trend Reports, between 65 and 85 percent of people described themselves as visual learners.” GettyImages states, “A 2012 report by ROI Research found 44% of respondents were more likely to engage with brands who posted pictures on their social media… Read More »Using Images in Social Media Marketing